Our Marketing System

Selling a home requires marketing the home. Here’s how we get it done.

Enhancing your property

We will:

  • Visit your home and learn from you about its best features
  • Make recommendations for minor repairs and improvements to help sell your home for the highest possible price
  • Research and verify public data relative to the property
  • Take photographs that showcase your property

Marketing Plan

We will:

  • Provide a comparative market analysis to competitively price your home
  • Establish an optimal viewing schedule and access to the property
  • Prepare and submit accurate information to the Hudson Gateway Multiple Listing Service
  • Ensure accurate listing information on the three most popular real estate sites: Realtor.com, Zillow.com, and Trulia.com
  • Feature your property on our company and listing agent websites
  • Provide quality printed materials
  • Hold open houses for qualified properties

Ongoing Communication

We will:

  • Share feedback from buyer agents
  • Share online activity reports
  • Meet periodically to review market conditions and adjust our marketing strategy

Negotiate the Sale

We will:

  • Present all offers for your consideration
  • Require that offers be presented in writing accompanied by a lender pre-approval letter or proof of funds
  • Negotiate the strongest terms to create a solid transaction

Transaction Management

We will:

  • Manage all details of the transaction on a daily basis
  • Maintain contact with the buyer's agent and attorney to ensure the transaction closes in a timely manner

All members of our professional sales team abide by federal, state, and local fair housing laws, New York State real estate law, and the Realtor© Code of Ethics.

This website is intended to provide general information to buyers and sellers of real property. The information it contains is believed to be accurate, but it is subject to errors and omissions. All information should be verified.